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The Small Business Advisor Newsletter for September, 1999

(ISSN #1089-3121)

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CONTENTS

Notes, tips, etc
Selling to the Government using GSA Schedules
Time Management Advice

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NOTES/TIPS/etc

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BACKING UP YOUR DATA. A recent thread in one of our Small Business FORUMS discusses fire in your home! This can be tragic on a number of levels but for those of you operating a small home-based business we suggest that in addition to your REGULAR backups you also store backups in a location other than your home. This could be a safe deposit box, a neighbors house, or with one of the many internet-based backup services, like for example http://www.backup.com/.

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MERCHANT ACCOUNTS. We've frequently mentioned the importance of accepting credit cards in payment for your services or products and information is available on our website (http://www.isquare.com) to help you select a merchant account vendor. Here are three merchant account providers that you may want to check out:

ECHO. http://www.echo-inc.com/
Sam's Club: http://www.samsclub.com/
Costco: http://www.costco.com/

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TELEPHONE TIP. Remember, you should not use the call waiting feature available on most telephone systems. Why? - because the value of time is the SAME for both you and your caller. Want to lose a customer in a hurry? Easy - Ignore this tip.

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NETWORKING. Computer's, that is. Many small businesses need more than one computer. Networking computers allows you to share printers, backup devices, and internet access. Thanks to a neat new product by Intel, it's easy to network computers without the need for a separate server or cabling between the computers! Intel's new "Anypoint" Network allows computers to be networked over existing telephone lines. "Anypoint" uses the computer's parallel port so installation is very easy. Cost is $189 for two computers. "Anypoint" may be purchased over the Internet at http://www.intel.com/anypoint, CompUSA or Gateway Computers.

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SHIPPING TIP. Be sure to shop before selecting a carrier for international shipping. For example, DHL recently reduced its rates below FedEx and UPS for small packages to Europe. It's easy to compare prices because all the major carriers have websites that include rate tables.

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TAX TIP. Here's a way to ensue you don't forget your tax payments: Check out the Electronic Federal Tax Payment System (EFTPS) which allows small businesses to pay taxes by automatic withdrawal from your own bank. Details are at: http://www.irs.ustreas.gov/prod/elec_svs/eftps.html

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GOVERNMENT BUSINESS. Those of you pursuing business with the Government should visit the The Air Force Outreach Program Office (AFOPO) website at http://www.airforceoutreach.org. The purpose of AFOPO is to enhance utilization of small business, woman-owned business, historically underutilized business and minority institutions in Air Force programs.

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The Internet Marketing Center, http://www.marketingtips.com/t.cgi/7115

Marketing tips, strategies, and secrets for internet marketing, online advertising and website promotion that will skyrocket your small, medium or home based business profits through the roof.

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SELLING TO THE GOVERNMENT USING GSA SCHEDULES
by Robert Sullivan

One way for a Small business to sell to the U.S. Government agencies is through a contractual vehicle called the General Services Administration (GSA) Schedule contract. The GSA Schedule is a negotiated contract that is available to all Government agencies as a procurement vehicle. The GSA negotiates the contract with the vendors and all vendor products, services pricing and terms and conditions are provided in the Schedule. The Schedule is made available to all other Government agencies for their procurements. So, instead of negotiating individual contracts with various agencies, vendors may negotiate a contract to get a GSA Schedule contract and use the contract to sell to all agencies!

In recent years the GSA Schedule contract has become one of the most sought after contractual vehicles for Government procurement. This has been enhanced since the passage of the Federal Acquisition Streamlining Act. The total procurements through the GSA Schedule total approximately $40 billion annually.

The GSA awards three types of contracts: Single Award Schedule (SAS), Multiple Award Schedule (MAS) and the Maintenance and Repair Schedule. The following is a brief description of the differences between three types of schedules:

SAS:

One supplier
Items manufactured under Federal Military Specifications or Commercial Item
Specific Geographic area
Awarded as a result of Sealed bidding

MAS:

Multiple suppliers
No guarantee of sales
Indefinite delivery indefinite quantity (IDIQ contract)
Major contractual vehicle for Government procurement
Based on discounts from Commercial Price Lists
Maintenance and Repair:
Used for maintenance and repair of in-use property
Mandatory for all departments and independent establishments in the Executive Branch of the Government
Sealed bidding
Small Business set aside unless exempt

There are numerous benefits for the Government agencies to place procurements through the GSA Schedule holders:

Separate contracts do not have to be negotiated with schedule holders. The GSA schedule is a negotiated contract for all Government agencies to use. This reduces the administrative time for procurements.

Government Credit cards may be used to procure through the GSA schedule.

No Maximum Order limitation. Contractors may accept any size order through the GSA Schedule.

Electronic procurements through GSA Advantage. (Visit http://www.gsa.gov/ for details).

Terms and conditions of GSA Schedules may also be used to sell to the State and Local Government Agencies.

It is easier for holders of GSA Schedules to negotiate terms and conditions with State and Local Government Agencies. For example the California Multiple Award Schedule (CMAS) mirrors for the most part the GSA Schedule.

The GSA Schedule is an excellent way for a small business to sell products and services to the U.S. Federal Government. The only disadvantage, if you can call it that, of a GSA contract is the paperwork can be daunting but the rewards can be great. If you would like specific, personal help with a GSA schedule, e-mail Bob Sullivan at bobs@isquare.com.

Additional information about GSA schedules can be found at http://www.gsa.gov/ and http://www.fss.gsa.gov/

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TOP FIVE TIME MANAGEMENT MISTAKES

by Dr. Donald E. Wetmore (http://www.balancetime.com)

In my thirty years as a Time Management speaker and consultant, I have observed a lot of what we can and should not do to increase our daily result. Time management is not necessarily working "harder", but rather, "smarter".

And to get accomplish significantly more in our days, we need not increase our efforts. As an example, in a horserace, the first horse may earn a $50,000 purse and the second horse may earn a $25,000 purse. The first horse gets twice as much money as the second horse, not because it ran twice as far or twice as fast. It was only a "nose ahead" of the competition.

So it is with our daily results. We need not run twice as fast or put in twice the effort to significantly increase our daily success. We only need to be a "nose ahead" of where we already are. We are all productive in our days. We would not survive the demands of this world if we were not. The real challenge is how much more productive can we become?

And, a lot of our time management has to do with more of what we are not doing rather than what we are doing. Sometimes our mistakes and omissions will keep us from running at a full pace.

Here are the Top Five Time Management Mistakes we should all avoid to help us to increase our daily success both on and off the job, in less time and with less stress.

1. Start your day without a plan of action. You will begin your day by responding to the loudest voice (the squeaky wheel gets the grease) and spend it in a defensive mode, responding to other people's and events' demands. The tail will wag the dog. If there is a void of leadership in your time management life, someone will fill that void, not that others are bad people, but others will take all of your time if you let them. You will have worked hard but may not have done enough of right things. Time Management is not doing the wrong things quicker. That just gets us nowhere faster. Time Management is doing the right things.

2. Get out of balance in your life. Our lives are made up of Seven Vital Areas: Health, Family, Financial, Intellectual, Social, Professional, and Spiritual. We will not necessarily spend time every day in each area or equal amounts of time in each area. But if in the long run, we spend a sufficient quantity and quality of time in each area, our lives will be in balance. But if we neglect any one area, never mind two or three, we will eventually sabotage our success. Much like a table, if one leg is longer than the rest, it will make the entire table wobbly. If we don't take time for health, our family life and social life are hurt. If our financial area is out of balance, we will not be able to focus adequately on our professional goals, etc.

3. Work with a messy desk or work area. Studies have shown that the person who works with a messy desk spends, on average, one and a half hours per day looking for things or being distracted by things. That's seven and a half hours per week. ("Out of sight-out of mind." And the reverse of that is true too, "In sight, in mind"). And, it's not a solid block of an hour and a half, but a minute here and a minute there, and like a leaky hot water faucet, drip, drip, drip, it doesn't seem like a major loss, but at the end the day, we're dumping gallons of hot water down the drain that we are paying to heat. If you have ever visited the office of a top manager, typically, that person is working with a clean desk environment. Many would attribute this practice to that person's access to other staff members. While there may be some truth in that conclusion, in most cases, if we went back some years in that person's career, they probably were working with a clean desk back then which gave them the focus they needed to become promoted to where they are today.

4. Don't get enough sleep. Studies show that nearly 75% of us complain on a regular basis, all throughout our days, that we are flat-out tired. For most people, they get the quantity of sleep, but they lack the quality of sleep. Their days are filled with so much stress, they are out of control, working harder but maybe not smarter, that it's difficult to get a full night's sleep. (For some, they simply do not allow for a sufficient quantity of sleep.) If you will plan your day, then work your plan, you will get more done, feel a higher sense of accomplishment, and experience less stress and enjoy a more restful night's sleep.

5. Don't take a lunch break. Many do not take a lunch break, working through that time period in the hope that it will give them more time to produce results. Studies have shown it may work just the opposite. After doing what we do for several hours, we start to "dull out". Sure, we can work through lunch and be productive, but that is not the issue. The issue is "how much more" productive we can be. A lunch break, even a short fifteen minute break, gives us a chance to get our batteries all charged up again to more effectively handle the afternoon's challenges. We are then less likely to procrastinate a few of those difficult tasks that, in the long run, will make a positive difference in our personal productivity.

To receive free Timely Time Management Tips on a regular basis sign for the free "TIME MANAGEMENT DISCUSSION LIST" at http://www.topica.com/lists/timemanagement and select "subscribe".

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