The
Advisor
WHY PAY FOR IT IF YOU CAN GET IT FREE
By Gary Christensen
1) MORE FREE ADS - Anytime you have
an opportunity to "Get 4 Ads for the Price of Three" .. do it, because
those ads are costing you no more than what you'd normally have paid anyway,
but, it's an incentive from a Publisher, as it insures that he gets the
money up front for the next three issues, and by paying for 3 ads at the
same time, they're happy to give you the 4th one FREE!
2) FREE SAMPLE COPIES - Many Publishers
are willing to send you a Free Sample Copy, or even a "Free Trial Subscription"
because they want to get their magazine out into the hands of new people;
you may eventually send them a subscription or place an ad in their magazine!
To them it's part of the cost of being in business, and by sending out
Free copies, they may get MORE business! Write to Publishers (on your letterhead)
and request a Free Sample Copy!
3) A FREE DIRECTORY - "The Freebie
Directory" (Updated Regularly) is yours for just 5 First Class Stamps from:
Bob-C, 1700 Duncan Way, Carrollton, TX 75006!
4) FREE COPYRIGHT PROTECTION - You
can pay the copyright office in Washington, D.C. a fee, to get a copyright
on what you have produced, OR just put a sample into a package & send
it through the mails to yourself! Don't open it when it comes; Put it in
a safe place! If anyone tries to steal what you have produced, take them
to court and take along your sealed package! If yours is the earlier postmark,
you win! It's a simple way to protect what you've created!
5) FREE ADVICE, is available from
your Suppliers! They are good sources for free assistance; advice; for
answers to questions you have, etc. Write and ask for their help! They
will help you, if they want you to succeed!
6) FREE DEALERSHIPS - Many Suppliers
will send you their Dealer Package for little or no "up front fee!" As
a dealer, you will be obtaining orders and moving more product and making
more money for them! They should be willing to help you get started! Avoid
Suppliers that want a large up-front fee! Maybe that is where they make
most of their money, from the fees paid by new people!
7) FREE MONEY - This is available
from "Investors & others with money!" Why use YOUR OWN Money to start
a business? Use "O.P.M." (Other People's Money) to get your business off
the ground. Keep your own money in reserve!
8) FREE TYPESETTING - Most Local
Phone Companies will do all the Typesetting of business ads in their Yellow
Pages, when you pay for an ad! Always check to see if Newspapers &
Magazines charge extra for Typesetting, or if it's included as a Free Service
to all their advertisers! Use first those Publications that offer it Free!
Many Publishers Re-Set all of the Ads & Articles in every issue anyway,
so why Pay for the Typesetting first, if it's provided Free?
9) FREE ARTWORK - Contact some local
Art Schools or Universities; See if an Art Student would like to get some
experience by designing YOUR company Letterhead or Business card. You won't
have to pay them much, if anything at all, to get very professional Art
Work! Ask around, check with Art Instructors; Ask their advice for students
who do quality work!
10) FREE ADS AS SPACE FILLERS -
Contact Publishers and send them some copies of your ads. Instruct them
to use them as "space fillers." When deadlines approach, and if they have
un-sold space available, let them know they can print your ads to fill
those un-sold spaces! (Some Publishers may only need 50% of the rates,
to print your ads in un-sold or "remnant" spaces!
11) FREE LISTINGS - Many Yearly
Directories will place YOUR listing FREE (the first couple lines, or first
10 words) and want YOU to place ads in their directories, too. "Book Dealers
World" is one, and "Worldwide Trade Services" is another that issue yearly
directories!
12) FREE OR HALF-PRICE PRINTING
- When you get ready to print more of your brochures, contact another business
person. Maybe YOU and One Other can "go in together" and share the printing
costs - getting your two (one-sided) brochures printed back-to-back! Each
of you pays HALF the costs & get HALF of the quantity printed! Or,
maybe a Printer would be willing to print YOUR brochure on ONE side, with
HIS printing prices on the back! As you distribute them, his flyer rides
along on the back of each one you mail! He pays for the printing; You do
the distribution!
13) FREE DISTRIBUTION - Have your
brochures mailed Free, by first contacting some "Professional Mailers"
- Many will provide YOU with their ads & flyers! You pay for the printing
& send them the flyers! (YOUR ads on one side, theirs on the back!)
YOU pay for the Printing; They will do the distribution!
14) FREE POSTAGE - We get MOST of
our Postage & Mailing Costs FREE! One way is to "Request a Stamped
Envelope" in all your ads! Customers will send along an envelope already
addressed & stamped! Presto: Free Postage! Our "Free Postage Secrets"
lists 5 ways that work for us!
15) FREE NAMES - Several companies
we work with offer "Free Sample Names" for the postage to send them to
you! Many provide 90 Free Names for 2 stamps! Get some from 10 companies,
and you have enough for a good sized mailing! Why will they provide you
with Free Names? They're willing to send you a sample batch, and hopefully
you will try them, be satisfied and come back, with a payment for MORE
names!
(This Report written by Gary Christensen,
a freelance writer of Home-Based Business Articles, who has Self-Published
9 Books and 86 Original Reports, like this one! Contact Gary at: 999 NW
Sycamore Ave., Corvallis, OR 97330 or on the WWW at: http://www.nemaine.com/
homebiz/ mail-order/GChrist95w.htm)
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